Program Coordinator and Faculty
Wiley teaches online courses for the Small Business Academy and
Paralegal Studies at El Centro College. An attorney for more than 20
years, both with a major law firm and in his own practice specializing
in bankruptcy litigation and transactions, he honed his business skills
as a corporate executive with Pro-Line Corp., a manufacturer of health
and beauty aids generating more than $40 million in sales and founded by
area businessman Comer Cottrell.
He spent five years as chief
operating officer and restructuring officer of Heritage Media Group Inc.
and has spent more than 20 years as an educator at both graduate and
undergraduate levels. Specialty areas include international and domestic
business, finance, strategic planning and entrepreneurial new venture
He graduated cum laude with a bachelor’s degree from
St. Mary’s University in San Antonio and received his master’s from St.
Mary’s. He earned his juris doctorate degree from Harvard University Law
Wiley entered the health and beauty aids business with
Pro-Line in 1991 and for the next nine years served in positions of
increasing responsibility, culminating in the position of vice president
of strategic and corporate development; he also served on the company’s
board of directors. In 2000, the company merged with Alberto-Culver,
and he left Pro-Line to join the former president and majority
shareholder, Comer Cottrell, to pursue other business opportunities,
while he started Southwest Management Consultants to serve as a
consultant to the health and beauty aids industry. He continues to serve
as a consultant specializing in international issues for the industry.
career, he has advised executives of both start-up and established
businesses in developing strategic plans for domestic and international
sales and distribution, acquisition and development of companies and
assets, negotiation of key agreements for manufacturing and other
operations, arrangement of private equity capital in excess of $100
million in closed transactions, mergers and consolidations, and
He has also traveled extensively, exercising his
expertise in international consulting in the health and beauty aid
industry, to South Africa, Ghana and the Caribbean, conducting market
analysis, assessment of international assets and structuring financing
options for international operations.
In March 2009, Wiley
served as a co-venturer in the acquisition of Plus Factor, LLC, by
Johnson Products Co., part of Proctor & Gamble Co., a transaction
valued in excess of $20 million. He continues to serve as a senior
consultant to the new Johnson Products management team.
serves as an adjunct professor at the University of Dallas’ graduate
School of Management, teaching strategic management, in Entrepreneurial
Studies at El Centro College’s Bill J. Priest campus and in Paralegal
Studies at El Centro College, where he teaches contract and real estate
law; and as interim chief operating officer for the Urban Television