Marketing at El Centro

The Fashion Marketing program will prepare you for a variety of career opportunities. Our faculty draw on their knowledge and experience to ensure student success.

Are you interested in fashion, but also business? Fashion marketing identifies consumer needs, develops fashion-related products and concentrates on pricing, distributing and promoting those products effectively to consumers. It’s the business side of fashion — combining general business principles with ambition, creativity and enthusiasm — emphasizing its wholesale, retail and promotional levels.