The Business Marketing program will prepare you for a variety of career opportunities. Our faculty draw on their knowledge and experience to ensure student success.
Are you a problem-solver who wants a stimulating work environment? Do you want a job that’s challenging, fast-paced and rewarding — both mentally and financially? Are you interested in finding out why people buy the things they do? Business marketing focuses on the processes through which goods and services move from concept to customer, from product development to promotional strategy. You soon will discover why marketing and marketing activities account for more than 75 percent of every dollar you spend on your goods and services.
Marketing is dynamic — find out what the consumer wants, design the answer, price it right, convince the consumer to buy your product and then get it to the them at the right time and place. If you look behind the scenes, marketing involves a number of challenging tasks: researching, designing, promoting, retailing, wholesaling, transporting and warehousing.
Your degree in Business Marketing will lend itself to a variety of career opportunities. Our classes are scheduled to meet your time constraints.