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Roles and Responsibilities

  • Content owner — This is the person or group who is requesting a CM blast. The content owners are regarded as Subject Matter Experts (SMEs). They have the right to review content that has been edited by the CM Work Group before it is distributed to ensure that the message is accurate.
  • Communications Management Team — This group is responsible for identifying the best distribution method for the message, reviewing the content to ensure that the message is simple, clear, and free of any grammar or spelling errors.
  • Content executive — This is the executive sponsor of the group requesting the email blast. 

These two groups work in partnership to create effective, easy to understand messages for DCCCD students.